Amazon X Ralph Lauren

Creators' Trip

BRYANT designed and produced a three-day experience, "Race to Create," in Austin to celebrate F1 with the Amazon Influencer Program. Highlights included a day at the renowned COTA track, featuring Paddock Club access, pit lane walks, garage tours, and meet-and-greets with Money Gram Haas drivers.

In addition to race day, guests enjoyed a breakfast hosted by Neutrogena, featuring a beautifully styled table with layered menus and a floral centrepiece showcasing the brand's colours, along with a display of the Hydro Boost range. Following breakfast, a nature walk with Reebok introduced guests to the wildlife around Lady Bird Lake, ending with a healthy, boat-side lunch.

On Saturday, guests visited the Amazon Influencers Ranch, created in collaboration with Ralph Lauren Fragrances. The ranch featured open fires, live music, a mechanical bull, and a vintage pickup truck transformed into a product display. Guests also enjoyed a relaxed dinner, followed by a lively line dancing class.

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